Content
We manage a variety of blogs that have different goals. Some drive traffic with a focus on SEO; some re-engage an audience to encourage brand loyalty; some just aim to make their company look as cool as it possibly can.
Sonible Blog
Forward-thinking plugins need thought-provoking content to support newsletters, social posts and search results. Our articles for AI-powered plugin company Sonible provide just that, supporting new product releases and building the identity of the brand as a leader in intelligent audio tools. From "how reverb works" to "how we made…", we're lifting the lid and make complex subjects more accessible.
Eventide Blog
As well as short video content, we provide Eventide with blog writing services, delivering articles that help users get more from their technology and help non-users discover the benefits too. We're very proud to be working with this 'heritage company' of music technology, especially given their ability to keep developing forward-thinking products like Physion and SplitEQ.
Loopcloud Blog
Loopmasters trust us to run their Loopcloud Blog. This website focuses on great artist interviews, tutorial how-to content, and lifestyle-focused pieces about being a music producer. With types of content from releasing tracks and getting your music heard, to mixing and mastering tips, the Loopcloud Blog is a great resource for the in-house newsletter and an entry-point for potential subscribers.
Accusonus Blog
We were brought in to help build a new blog strategy for Accusonus as they shifted focus from audio tools for musicians to audio tools for content creators in general. The blog functions as a resource for current customers, but also generates traffic through SEO-focused articles. Accusonus were sold to Meta in early 2022, and all marketing activities have ceased, but we're proud to have been a part of it.
Plugin Boutique Blog
A project with direct consequences to eCommerce, Plugin Boutique's blog is still in its infancy, and we're delivering articles to build domain authority before scaling up our output. The first few months have seen an increase in traffic, and very good revenue generation. We provide articles intended for promotion to people via the company's newsletter and social media platforms.
FaderPro Blog
With an objective of generating traffic through search, this project aims to help people discover FaderPro's music production video courses – and their Producer's Club subscription – through useful blog articles. We aren't the only ones writing blog articles for FaderPro, but we also write the company's course descriptions and course launch email copy.
Orchestral Tools Magazine
We've worked with Orchestral Tools on some research and strategy projects in the past, and we recently started managing their online blog. With the aims of giving backstories to the company's product range and providing educational content, we are helping to give another voice to this innovative brand.
Beatportal Interviews
A series of interviews on Beatport's blog, Beatportal, is one of our latest contributions. We love creating unique and impactful interview pieces, with our creative attitude to making a conversation jumps off the virtual page. Recent Beatportal interviews include Carl Craig, Joris Biesmans, Roni Size and others.
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